Fading Ad: A. Sulka & Company
Here's a different kind of fading ad. At the former Chicago branch of luxury clothier A. Sulka & Company at Madison Street and Michigan Avenue, the company name was affixed onto the building with some sort of raised script lettering. The signage must have been there for quite some time, because after it was removed, the years of weather left an outline of the lettering on the building. Nice little relic.